Okuma Fishing
3’ x 9’ Trade Show Event Pool
In 2009, we were approached by the Sebile Corporation in France to build them a series of narrow event pools that there roaming sales force could use at trade shows to demonstrate their products. ( You can learn more about the Sebile project Here and Again Here.) According to the sale manager, the presence of the pool increased their trade shows sales by 500%.
Sebile sells fishing gear and they had a hard time displaying and demonstrating their lures. The videos did not do enough to showcase the unique properties, and the hands-on did not help the customer realize their true beauty. Having the pool, allowed Sebile to demonstrate the product in such a way customers were shocked at how well the lures worked - hence the 500% increase in show sales. Since then, Sebile has redesigned the pool to be an essential part of their trade show booths throughout the world. (You can learn more about the Sebile Design Here.)
Since then, we have helped more and more companies with a durable and portable pool that allows them to easily showcase their water-based products. Okuma Fishing is yet, another example of this unique feature and advantage an EZ Pool can provide companies.
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