In 2009 we were approached by a French company called Sebile. They have been making and selling very sophisticated fishing lures for years. But Keeton, their US general manager, was having a hard time demonstrating the lures. “If you use a video, they think the lure is not real. If you put in their hand, they don’s get how it works.” What they need to do was provide an easy and portable solution for their lures. And of course, we are EZ and affordable. The bought five event pools, of various sizes, but all at 42” deep. And Keeton followed up later and said the presence of the pools at a trade show “Increased show sales by 500%!”